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Research · Price index

SEO Tool Price Index What SEO and AI-visibility tools charge, edition by edition, read from their own pricing pages.

The median entry price, the price of prompts in AI visibility trackers and the annual discount, with how many tools offer a free plan or a free trial and how many show no price at all. Each edition of the pricing study adds a reading; each figure names the tools it is of and the day the pages were read.

Readings
1
Latest reading
24 October 2026
Tools
234 read, 286 listed
Next edition
Due April 2027
Licence
CC BY 4.0

Updated

Figures

Each figure, reading by reading.

A price is the median of the tools named under it, with its interquartile range; a share is a count of tools over the group named under it. A figure labelled “Checked in the second reading” is computed from the tools the editor checked, with their corrected values, not from all the tools read. Tools priced in another currency are not converted. Every scale starts at zero.

This tracker holds 1 reading. A figure draws a line once it has a second reading. The next edition is due in April 2027, six months after the last.

  • Median entry price a month

    $45

    Median of 75 checked tools priced in US dollars

    US dollars a month · Interquartile range: $20 to $89

    Checked in the second reading · 100 tools

    Read 24 October 2026 · 1 reading

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    An image of this figure, linked back to the tracker. It follows each new reading. No script.

    Median entry price a month: $45 (Median of 75 checked tools priced in US dollars), read 24 October 2026. Source: QueryRev Research.
    <a href="https://queryrev.com/research/seo-tool-pricing/tracker#entry-price"><img src="https://queryrev.com/data/tracker/seo-tool-pricing/entry-price.svg" width="720" alt="Median entry price a month: $45 (Median of 75 checked tools priced in US dollars), read 24 October 2026. Source: QueryRev Research."></a>
    <p>Source: <a href="https://queryrev.com/research/seo-tool-pricing/tracker">SEO Tool Price Index, QueryRev Research</a> (CC BY 4.0)</p>
    Show the numbers as a table
    Median entry price a month
    EditionReadCountDenominatorMedianInterquartile range
    October 202675of 83 checked priced tools that are not usage-only$45$20 to $89
  • Median entry price per 100 prompts, AI visibility trackers

    $195

    Median on 9 of 17 AI visibility trackers checked in the second reading

    US dollars a month · Interquartile range: $125 to $326.67

    Checked in the second reading · 100 tools

    Read 24 October 2026 · 1 reading

    See it in the study
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    An image of this figure, linked back to the tracker. It follows each new reading. No script.

    Median entry price per 100 prompts, AI visibility trackers: $195 (Median on 9 of 17 AI visibility trackers checked in the second reading), read 24 October 2026. Source: QueryRev Research.
    <a href="https://queryrev.com/research/seo-tool-pricing/tracker#price-per-100-prompts"><img src="https://queryrev.com/data/tracker/seo-tool-pricing/price-per-100-prompts.svg" width="720" alt="Median entry price per 100 prompts, AI visibility trackers: $195 (Median on 9 of 17 AI visibility trackers checked in the second reading), read 24 October 2026. Source: QueryRev Research."></a>
    <p>Source: <a href="https://queryrev.com/research/seo-tool-pricing/tracker">SEO Tool Price Index, QueryRev Research</a> (CC BY 4.0)</p>
    Show the numbers as a table
    Median entry price per 100 prompts, AI visibility trackers
    EditionReadCountDenominatorMedianInterquartile range
    October 20269of 17 checked AI visibility trackers with a public price$195$125 to $326.67
  • Median prompts in the entry plan, AI visibility trackers

    75

    Median on 10 of 17 AI visibility trackers checked in the second reading

    Prompts · Interquartile range: 31.25 to 143.75

    Checked in the second reading · 100 tools

    Read 24 October 2026 · 1 reading

    See it in the study
    Embed this chart

    An image of this figure, linked back to the tracker. It follows each new reading. No script.

    Median prompts in the entry plan, AI visibility trackers: 75 (Median on 10 of 17 AI visibility trackers checked in the second reading), read 24 October 2026. Source: QueryRev Research.
    <a href="https://queryrev.com/research/seo-tool-pricing/tracker#prompts-at-entry"><img src="https://queryrev.com/data/tracker/seo-tool-pricing/prompts-at-entry.svg" width="720" alt="Median prompts in the entry plan, AI visibility trackers: 75 (Median on 10 of 17 AI visibility trackers checked in the second reading), read 24 October 2026. Source: QueryRev Research."></a>
    <p>Source: <a href="https://queryrev.com/research/seo-tool-pricing/tracker">SEO Tool Price Index, QueryRev Research</a> (CC BY 4.0)</p>
    Show the numbers as a table
    Median prompts in the entry plan, AI visibility trackers
    EditionReadCountDenominatorMedianInterquartile range
    October 202610of 17 checked AI visibility trackers with a public price7531.25 to 143.75
  • Median annual discount

    20.1%

    Median of 24 checked tools showing an annual and a monthly price

    Percent off twelve monthly prices · Interquartile range: 16.7% to 26.7%

    Checked in the second reading · 100 tools

    Read 24 October 2026 · 1 reading

    See it in the study
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    An image of this figure, linked back to the tracker. It follows each new reading. No script.

    Median annual discount: 20.1% (Median of 24 checked tools showing an annual and a monthly price), read 24 October 2026. Source: QueryRev Research.
    <a href="https://queryrev.com/research/seo-tool-pricing/tracker#annual-discount"><img src="https://queryrev.com/data/tracker/seo-tool-pricing/annual-discount.svg" width="720" alt="Median annual discount: 20.1% (Median of 24 checked tools showing an annual and a monthly price), read 24 October 2026. Source: QueryRev Research."></a>
    <p>Source: <a href="https://queryrev.com/research/seo-tool-pricing/tracker">SEO Tool Price Index, QueryRev Research</a> (CC BY 4.0)</p>
    Show the numbers as a table
    Median annual discount
    EditionReadCountDenominatorMedianInterquartile range
    October 202624of 24 checked tools showing an annual and a monthly price20.1%16.7% to 26.7%
  • Offer a free plan

    24.8%

    58 of 234 tools read

    Read 24 October 2026 · 1 reading

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    An image of this figure, linked back to the tracker. It follows each new reading. No script.

    Offer a free plan: 24.8% of 234 tools read, read 24 October 2026. Source: QueryRev Research.
    <a href="https://queryrev.com/research/seo-tool-pricing/tracker#free-plan"><img src="https://queryrev.com/data/tracker/seo-tool-pricing/free-plan.svg" width="720" alt="Offer a free plan: 24.8% of 234 tools read, read 24 October 2026. Source: QueryRev Research."></a>
    <p>Source: <a href="https://queryrev.com/research/seo-tool-pricing/tracker">SEO Tool Price Index, QueryRev Research</a> (CC BY 4.0)</p>
    Show the numbers as a table
    Offer a free plan
    EditionReadCountDenominatorShare
    October 202658of 234 tools read24.8%
  • Have a free trial

    60.7%

    142 of 234 tools read

    Read 24 October 2026 · 1 reading

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    An image of this figure, linked back to the tracker. It follows each new reading. No script.

    Have a free trial: 60.7% of 234 tools read, read 24 October 2026. Source: QueryRev Research.
    <a href="https://queryrev.com/research/seo-tool-pricing/tracker#free-trial"><img src="https://queryrev.com/data/tracker/seo-tool-pricing/free-trial.svg" width="720" alt="Have a free trial: 60.7% of 234 tools read, read 24 October 2026. Source: QueryRev Research."></a>
    <p>Source: <a href="https://queryrev.com/research/seo-tool-pricing/tracker">SEO Tool Price Index, QueryRev Research</a> (CC BY 4.0)</p>
    Show the numbers as a table
    Have a free trial
    EditionReadCountDenominatorShare
    October 2026142of 234 tools read60.7%
  • Show no price on any plan

    5.6%

    13 of 234 tools read

    Read 24 October 2026 · 1 reading

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    An image of this figure, linked back to the tracker. It follows each new reading. No script.

    Show no price on any plan: 5.6% of 234 tools read, read 24 October 2026. Source: QueryRev Research.
    <a href="https://queryrev.com/research/seo-tool-pricing/tracker#contact-sales-only"><img src="https://queryrev.com/data/tracker/seo-tool-pricing/contact-sales-only.svg" width="720" alt="Show no price on any plan: 5.6% of 234 tools read, read 24 October 2026. Source: QueryRev Research."></a>
    <p>Source: <a href="https://queryrev.com/research/seo-tool-pricing/tracker">SEO Tool Price Index, QueryRev Research</a> (CC BY 4.0)</p>
    Show the numbers as a table
    Show no price on any plan
    EditionReadCountDenominatorShare
    October 202613of 234 tools read5.6%
  • Show an annual and a monthly price

    28.6%

    24 of 84 checked tools with a public price

    Checked in the second reading · 100 tools

    Read 24 October 2026 · 1 reading

    See it in the study
    Embed this chart

    An image of this figure, linked back to the tracker. It follows each new reading. No script.

    Show an annual and a monthly price: 28.6% of 84 checked tools with a public price, read 24 October 2026. Source: QueryRev Research.
    <a href="https://queryrev.com/research/seo-tool-pricing/tracker#shows-both-prices"><img src="https://queryrev.com/data/tracker/seo-tool-pricing/shows-both-prices.svg" width="720" alt="Show an annual and a monthly price: 28.6% of 84 checked tools with a public price, read 24 October 2026. Source: QueryRev Research."></a>
    <p>Source: <a href="https://queryrev.com/research/seo-tool-pricing/tracker">SEO Tool Price Index, QueryRev Research</a> (CC BY 4.0)</p>
    Show the numbers as a table
    Show an annual and a monthly price
    EditionReadCountDenominatorShare
    October 202624of 84 checked tools with a public price28.6%

Change log

What each reading found.

The latest reading leads, with the dated files each reading published.

  1. October 2026

    First edition: 234 of 286 tools listed had their pricing pages read. This reading is the baseline the next ones are compared with.

    Files of this reading

Each new reading adds a point to the tracker and a line to the change log. Follow new readings on Substack

Data

Cite, download and reuse.

The data is free to use under CC BY 4.0: copy, share and adapt it, with a credit and a link to the study. The citation is for the latest reading.

Cite this study

APA

QueryRev Research (2026). How SEO and AI-visibility tools charge: pricing of 234 tools, read 24 October 2026. queryrev.com/research/seo-tool-pricing. Dataset: https://doi.org/10.5281/zenodo.23835619

BibTeX

@misc{queryrev2026pricing10,
  author = {QueryRev Research},
  title = {{How SEO and AI-Visibility Tools Charge, October 2026}},
  year = {2026},
  month = oct,
  publisher = {QueryRev AI},
  url = {https://queryrev.com/research/seo-tool-pricing},
  doi = {10.5281/zenodo.23835619},
  note = {CC BY 4.0}
}

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